I Belong To Jesus is a book that pays tribute to a disappearing football tradition — the undershirt goal celebration.
Designed in collaboration with Craig Oldham, the limited edition book comes bound with a free compressed t-shirt and captain’s armband. The book features a thread-sewn exposed spine at the top of the book — opening up as if lifting a shirt. As part of the book’s design, a bespoke font (Kaká), inspired by the famous undershirt, is used throughout the book.
"A loving homage to the undershirt goal celebration" Creative Review
|233 × 160 (mm)