F37® Foundry

Custom Fonts

A custom font adds something unique and ownable to your brand. It’s an extremely powerful asset, sitting at the core of a brand identity and distinguishing you from your competitors.

EA SPORTS FC

A pair of bespoke font families for EA SPORTS FC, which is hailed as the interactive future of football.

Co-op

An honest, strident bespoke font, informed by Co-op’s original 1960s ‘cloverleaf’ logo designed by Lippincott & Margulies.

Very

A change of clothes for one of the UK’s top online fashion and homeware brands.

How it works

The way you present your messages typographically becomes a part of who you are and how you connect to customers.

A custom brand font is deeply ingrained in a brand’s identity. It works away tirelessly and seamlessly, even when other brand assets such as colour, logo or imagery aren’t around. Brands face all kinds of challenges every day, from keeping up with the competition, to making sure their messages stay strong and aligned. Used consistently and strategically, custom brand fonts can help amplify your brand and increase its value.

Baskin Robbins

A much cooler, but still gently playful new brand font, for the global ice-cream chain.

How it works

They separate you from your rivals, knit all your various brand elements together, and lay the foundations for you to connect with customers in an instantly recognisable way. Working closely with some of the world’s biggest brands, we design exclusive, original custom brand font families, which help them connect with their audiences every day and everywhere. We can help you express your brand values through typography that’s created to fit your look and voice perfectly.

Contact Us with a Custom Font Enquiry

Whether you’re after a custom font family with global language support, or would like us to work to a more focused, specific brief, our typographic devotion and precision can help your brand stand out.

Contact us with a custom font enquiry