A perfect marriage of clean lines … with a little kick for good measure.
We took inspiration for F37 Jagger from Edward Johnston’s London Underground sans serif font. Its clean, curved lines and simple form are entirely accessible and unassuming. This was also what we wanted to achieve with F37 Jagger.
The contrast between bulbous circular arcs and distinct straight edges in Johnson’s letterforms inspired F37 Jagger’s shape and structure.
Old Style Numerals
We offer a range of licences on our website to suit different projects, needs and budgets. If you’d like to discuss developing a brand font with us, please get in touch.